WE LUV WI is the love letter to Wisconsin — the channel dedicated to the people, places, stories, creators, and communities that make the Midwest special. This is where WETD celebrates its roots, its culture, and the state that gave birth to the entire WETD Network.

WE LUV WI is local pride turned into a streaming channel. It’s food, festivals, creators, businesses, events, and everyday Wisconsin life — captured, curated, and broadcast to the world.

This is the heart of WETD.

WE LUV WI is a dedicated streaming channel inside WETD that showcases:

• Wisconsin creators

• Local businesses

• Food and restaurant features

• Community events

• Festivals and fairs

• Local music and artists

• Wisconsin culture and traditions

• Small‑town stories

• Local legends and personalities

• Behind‑the‑scenes WETD content

If it represents Wisconsin, celebrates Wisconsin, or comes from Wisconsin — it belongs on WE LUV WI.

WE LUV WI was created to:

• Celebrate the state that built WETD

• Give local creators a platform

• Support Wisconsin businesses

• Highlight community stories

• Build a local‑first entertainment identity

• Create a channel that feels like home

• Give viewers a reason to be proud of where they’re from

This is the Midwest’s cultural channel — built by locals, for locals, and broadcast everywhere.

Local Food & Restaurants

Spotlights on:

• diners

• supper clubs

• food trucks

• local favorites

• hidden gems

Wisconsin Events

Coverage of:

• fairs

• festivals

• parades

• community gatherings

• seasonal celebrations

Creators & Artists

Features on:

• musicians

• filmmakers

• painters

• performers

• local influencers

Small Business Spotlights

Showcasing:

• shops

• boutiques

• makers

• service businesses

• family‑owned operations

Wisconsin Stories

Documentary‑style segments about:

• local history

• community heroes

• unique traditions

• small‑town culture

WETD Behind‑the‑Scenes

Exclusive looks at:

• WETD productions

• WETDMovies creators

• WETD‑TV shows

• WETD Podcasts personalities

This is the channel that feels like home.

WE LUV WI stands out because it’s built on:

Local Pride

This channel celebrates Wisconsin with authenticity, not stereotypes.

Creator‑Driven Content

Local creators get real distribution on a real streaming platform.

Community Focus

WE LUV WI highlights the people who make the state special.

Business Support

Local businesses get exposure, features, and advertising opportunities.

Multi‑City Expansion

WE LUV WI is the Wisconsin hub of a network that reaches:

• Capitol District / Lake George

• Washington DC

• Las Vegas

• San Francisco

Wisconsin is the heart — but the world is the audience.

WE LUV WI is built for:

• Wisconsin residents

• Local creators

• Small businesses

• Community leaders

• Event organizers

• Fans of Midwest culture

• Viewers who want authentic stories

• WETD Freaks and early adopters

If you love Wisconsin, this is your channel.

The WE LUV WI experience is simple:

1. Browse the WE LUV WI channel on Roku

2. Choose a category or playlist

3. Watch local stories, creators, and events

4. Discover new businesses and communities

5. Support Wisconsin creators and culture

WE LUV WI is built to be warm, fun, and community‑driven.

WE LUV WI pulls content from:

• Local creators

• Wisconsin businesses

• Community submissions

• WETD‑TV and WETD Podcasts

• WETDMovies filmmakers

• WETD‑Studio productions

• Event coverage teams

This creates a constant flow of new Wisconsin content.

WE LUV WI is expanding into:

• Local business advertising packages

• Community‑submitted stories

• Wisconsin travel series

• Food and restaurant shows

• Local creator partnerships

• Live event coverage

• Seasonal specials

• WETD+ exclusive Wisconsin content

This is the beginning of a statewide entertainment hub.

Whether you’re a creator, business owner, community leader, or proud Wisconsinite, WE LUV WI has a place for you.

Submit your story.

Feature your business.

Join the Freaks.

Become part of the movement.

WE LUV WI is the heart of the WETD Network — and the story starts here.